Senior Manager – Public Relations [FMCG]

 Analyze APC Group’s corporate brand value standing and identify essential issues and key opportunities toward attaining future goals.
 Lead the development of PR strategy with a comprehensive plan and measure KPIs.
 Oversee the implementation of PR strategy and plans, both internal and external.
 Manage the overall budget of the PR Department based on a rolling forecast
 Create win-win partnerships for APC Group with relevant sectors such as media, government, and non-government organizations.

This position is for the Replacement of resigning Sr. Mgr.
Reporting to the Sr. Dept. Head. (Department size is around 5-7)

 Bachelor’s degree in Communications or Marketing.
 Proven experience in corporate account management and media relations.
 Experienced in innovation development and people management.
 Should have > 7 years of experience as a manager, from FMCG or PR agency.
 Main point is strong PR background.